For us at Diabetes Hands Foundation, it definitely seems so. This past holiday season:
- We raised less money than we did in our September campaign.
- We didn’t reach our goal of $15,000 (we did in September!)
My question to all of you out there doing fundraising online is:
Do you think that “competing” for donor gifts in December, when every nonprofit is recommended to do it, may have led to the end-of-year becoming an overcrowded time for successful fundraising?
Please share your experience…