Diabetes Hands Foundation Wins 2 Telly Awards for Big Blue Test video!

Diabetes Hands Foundation (DHF) announced today that it is the recipient of two Telly Awards for the diabetes awareness video Big Blue Test (BigBlueTest.org).

“We are proud and thrilled that our grassroots online video effort to raise awareness of diabetes has earned this recognition,” said Manny Hernandez, President of the Diabetes Hands Foundation (DHF) and founder of TuDiabetes.org, a social network of people touched by diabetes.

DHF received one 2011 Silver Telly Award, the competition’s highest honor, for Online Programs in the Social Issues category for the Big Blue Test video. The organization was also awarded one bronze prize for the Health and Wellness category.

The 2010 Big Blue Test video was produced by DHF in collaboration with David Edelman of Diabetes Daily (http://diabetesdaily.com) and Riva Greenberg of Diabetes Stories (http://diabetesstories.com). The video was directed and edited by Sean Ross (http://ethosphane.com). Roche Diabetes Care helped fund the initiative.

The video promoted the 2010 Big Blue Test, an awareness campaign to encourage exercise for those with diabetes. In conjunction with World Diabetes Day on November 14, DHF invited people with diabetes to test their blood sugar, do 14 minutes of activity, test again and share the results. The video was translated into Spanish, Portuguese, French and German, expanding the number of people who could watch it, understand the message and share it. Diabetes continues to be poorly understood by the general population. The Big Blue Test video helped increase public awareness and engaged viewers in a positive learning experience.

The video, which is less than 2 minutes long, features children and adults who have diabetes skating, running, swimming, dancing and cycling. “The Big Blue Test and the video message resonated with people,” said Riva Greenberg, writer and collaborator on the content development of the winning production. “We aimed to make people aware of the importance of activity in managing diabetes, and help children in need of everyday supplies to live.”

Roche Diabetes Care committed to make a donation of 75 cents, up to $75,000, to diabetes-related charities for every viewing of the Big Blue Test video. The video went viral and was viewed over 130,000 times.

The 32nd Annual Telly Awards competition received over 13,000 entries from all 50 states and numerous countries. Founded in 1978, the Telly Awards is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and web commercials, videos and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.

Me invitaron la otra vez… A un documental de Los Amigos!

Se acuerdan de Daiquirí, la banda venezolana que sacó un album MUY guapachoso llamado La Casa del Ritmo? Pues este comentario no tienen nada que ver con ellos… pero sí tiene que ver con un documental que un músico ecuatoriano está tratando de financiar sobre otro grupo venezolano, LOS AMIGOS INVISIBLES!

Incluyo el press release anunciando la campaña, para que apoyen este proyecto… TALENTO VENEZOLANO!

New York, N.Y. (January 27, 2011) – Ecuadorian musician Juan Miguel Marin recently launched a 30-day kickstarter campaign to raise funds to complete La Casa del Ritmo, A Film About Los Amigos Invisibles. The film includes revealing interviews with the Grammy-winning Venezuelan band and famous supporters including Talking Heads front man David Byrne. By Sunday, February 20th, 12:36pm Marin must raise $30,000 to help complete this documentary; if that goal is not met, Marin receives zero funding via kickstarter.

Kickstarter is an all-or nothing, community based funding website that encourages community involvement and support in order to help creative endeavors, while offering project “backers” rewards for their help.

Marin’s kickstarter campaign began on Friday, January 21st, to date has raised over $5,000 and has nearly 100 backers. The campaign offers different levels of support, starting at $5, all the way up to $5,000 and offers backers at each level rewards such as the full-length documentary, La Casa del Ritmo DVD, a bonus DVD, t-shirts, artwork by Marin himself, who is an artist with a graphic design background, and even a private screening with Los Amigos Invisibles members.

Grammy-winning Los Amigos Invisibles, from Caracas Venezuela, celebrate 20 years in 2011. Marin, whose band La Rua opened tours for them in 2005, was impressed with how hard-working and serious the band was about their music and their fans. Marin felt their story was a dramatic, emotional tale of passion and perseverance – the same six members, together for two decades, discovered and signed by Byrne for his Luaka Bop label. During that time they relocated to New York City and gained a strong global fan base.

Marin, with the help of Ecuadorian film director Javier Andrade, began interviews last summer with the band members, former managers and Byrne. The kickstarter campaign hopes to raise funds by Feb. 20th in order to finance a filming of Los Amigos Invisibles at the Highline Ballroom on March 11th, to intertwine all the interviews with live concert footage, and pay for the remaining post production costs.

By visiting www.kickstarter.com and searching for Los Amigos Invisibles, viewers can see a pitch video by Mr. Marin, and become a backer.

Updated multiple times on a daily basis is La Casa del Ritmo’s twitter feed @casadelritmo and their Facebook fan plage, La Casa del Ritmo.

Los Amigos Invisibles www.amigosinvisibles.com

La Casa del Ritmo blog: www.lacasadelritmo.net

Para que le agarren el tumbao, aqui tienen un sample de lo que viene: